Björn Wismén

I’m a product coach and organizational coach with a lot of experience in businesses like e-commerce, cyber security, fintech, proptech, startups, SaaS, etc.

My values are the core of who I am and how I work. I believe everyone has equal value, and respecting each other, nature, and life is important. I respect knowledge and experience and don’t like being controlled and told how to solve a task. It’s important to me that my values align with the higher purpose of what I do. When all the pieces of the puzzle fall into place, and I feel like I’m having fun, then I get that good feeling of harmony.

Professionally, I’m very multifaceted. Sometimes, I work as an organizational and leadership coach, sometimes as a product coach, and sometimes as an agile and team coach. I’m not afraid to take discussions and challenge the normal. The key to what I do is based on my love for people and their development.

As an organizational and leadership coach, I work with managers, management teams, and management groups to support and coach them in, for example, coaching leadership and how they create psychological security in the workplace.

As an agile and team coach, I support and coach teams so that they can develop and become autonomous, and constantly improve. Sometimes, I coach individual teams, but usually several teams at the same time, as well as other more junior coaches.

As a product coach, I help organizations to transform from a feature mindset to a product-focused mindset. I support management so they can ensure that the teams have the right preconditions to solve problems and deliver value. I also coach the teams to take full responsibility for the product and collaborate.